Recent years have been a very intense period for the Export Department at the Bielenda company - a large number of trade fairs and exhibitions abroad brought successes both in terms of company image and sales, and strongly influenced the presence and position of the Bielenda brand in international markets. To imagine the scale, it is sufficient to indicate that over the last years we have increased our global presence to nearly 50 countries. An important role was played by EU funds, which have helped finance some of the exhibitions, marketing materials and other materials to promote the company around the world. Bielenda was present inter alia at the following trade fairs: Cosmprof in Bologna (Italy), Beauty Eurasia in Istanbul (Turkey), Intercharm in Kiev (Ukraine) and Moscow (Russia), Cosmoprof in Hong Kong (China). The company participated also in trade missions held during the trade fairs: Cosmoprof North America in Las Vegas (USA) and Beauty Fair in Sao Paulo (Brazil).

Our stand was visited in total by over 150 000 visitors. Many contacts first established during the trade fairs resulted in subsequent real business cooperation, and exports of our products to the farthest corners of the world.

Cosmoprof Worldwide in Bologne 2015


In April 2015 Bielenda company participated in the prestigious event Cosmoprof Worldwide in Bologne, Italy – the biggest Beurty Fairs in Europe.

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COSMOPROF ASIA Hong Kong China 11.2014


In November 2014, our company participated in the trade fairs Cosmoprof Asia in Hong Kong (China). The exhibition is one of key events in the region, and each year attracts visitors from all over the world. Read more »

INTERCHARM Moscow Russia 10.2014

As every year, Bielenda took part in the Intercharm exhibition in Moscow. This is the largest exhibition event in this part of the world. Bielenda presented its retail and professional product ranges. It was an inspiring experience that we hope will result in more contacts and closer cooperation in the eastern markets. Read more »

INTERCHARM Kiev Ukraine 09.2014


Another edition of the fair Intercharm took place in Kiev (Ukraine) in September 2014. During the event, we proudly presented our new products. Meetings with guests resulted in many promising contacts, what should allow us to expand the scale of our cooperation in the eastern market. Read more »

TRADE MISSION Sao Paulo Brazil 09.2014


In September 2014, we participated also in the trade mission in Sao Paolo, Brazil, organized alongside the Beauty Fair exhibition. We had meetings with Brazilian merchants and business support institutions, and also had the opportunity to visit the trade fairs. Read more »